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Countdown to World Brain Day 2020 – Wednesday July 22nd

World Brain Day is an initiative of the World Federation of Neurology (WFN), held on July 22nd each year. This year, WFN has chosen to focus attention on Parkinson’s Disease. Parkinson’s Disease is a neurodegenerative brain disease that affects more than 7 million people of all ages worldwide. Parkinson’s can impact movement and almost all aspects of brain function.

This year, we want to talk about how we can move from disease-oriented to goal-oriented healthcare…

EFNA will use the day to raise awareness of Parkinson’s Disease, but has also chosen a broader topic so that all our members and partners can get involved. This year, we want to talk about how we can move from disease-oriented to goal-oriented healthcare.

What do we mean by this? Take a look at the below examples…

DEFINITION OF HEALTH

Disease-oriented: Absence of disease as defined by the health care system
Goal-oriented: Maximum desirable and achievable quality and/or quantity of life as defined by each individual

MEASUREMENT OF SUCCESS

Disease-oriented: Accuracy of diagnosis, appropriateness of treatment, eradication of disease and prevention of death
Goal-oriented: Achievement of individual goals

This World Brain Day we are inviting our members, sponsors, health professional colleagues and other stakeholders to tell us why goal-oriented healthcare is so important.

Patient advocates are encouraged to participate by sharing their own health and healthcare goals on social media alongside the #BrainLifeGoals hashtag. Download our Toolkit below, containing information about how you can participate in the day, along with sample social media posts, graphics and a poster.